James Patterson
Premier | James Patterson - BookShots

Premier | James Patterson - BookShots
Premier | James Patterson - BookShots

Premier organised the latest UK press trip for the world’s best-selling thriller writer James Patterson, running the media junket for the launch of BookShots and a series of events. During the trip James met buyers from across the UK book trade, attended a thank you reception for many of the independent bookshops who were awarded a grant from his #JPlovesbookshops grant fund and gave a Guardian masterclass at the Royal Geographical society.

The UK visit finished with a spectacular live event organised by Premier’s event team. The ‘Middle School Live’ event was held at the BFI’s Southbank hosted by ex-Blue Peter presenter Zoe Salmon for over 400 school children who saw Middle School brought to life with a interactive show featuring live illustration, lots of audience participation, story building and an exclusive sneak peek of the forthcoming Middle School: The Worst Years of My Life movie.



August, 2016