Premier | The Jungle Book
The Jungle Book

Premier | The Jungle Book

To celebrate the release of the live action remake of The Jungle Book which has topped box offices in both the US and UK, Premier was commissioned to create bespoke publicity and marketing materials including video news wraps, junket production and featurettes.

In a specially created content piece for the Disney Channel presenter Sammy Moore was given an access-all-areas pass to meet the stars and filmmakers on the jungle green carpet at the European Premier at the BFI IMAX. 'Sammy Moore Goes Wild In The Jungle' was seeded across the Disney Channel and Disney’s official social and digital media platforms.

Directed by Jon Favreau The Jungle Book is a live-action reimagining of Disney’s 1967 animated title. The movie features the voices of Bill Murray, Ben Kingsley, Idris Elba, Scarlett Johansson and introduces Neel Sethi as Mowgli an orphaned boy who, guided by his animal guardians, sets out on a self-discovery while evading the threatening Shere Khan.

Click above to watch a video of the European Premiere of The Jungle Book.

June, 2016

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