The International Opera Awards

Premier’s classical team worked on the PR for the International Opera Awards this year. Known as the Oscars of the opera world, the ceremony takes place each year at a prime London location, with performances from globally-renowned opera stars. This year’s ceremony took place at Sadler’s Wells, with guests and prize-winners flying in from all over the world to attend, and guest stars including Gareth Malone, Lesley Garrett and Dame Sarah Connolly. Coverage was achieved across a wide range of TV, radio, print and online platforms in at least 16 countries, and our work on social media engaged over half a million people worldwide and trended on Twitter.