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Premier launches Virtual PR Division

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Premier is pleased to announce the launch of its new Virtual PR division, which has been created in response to significant client demand in the wake of the Covid-19 pandemic. Social distancing and isolation measures across the globe have had a significant impact upon standard entertainment and cultural publicity practices, with talent unable to travel and junkets, press conferences and launch events being impossible due to current government and WHO guidelines. As a reaction to this Premier is now providing its clients with a range of technology led virtual solutions that bring media, talent and consumers together.

The new division draws upon the expertise of Premier’s TV, Film, Gaming and Music teams, working together with the agency’s in-house content studio to create a range of technology led off-the-shelf and bespoke virtual services. Visit to find out more.