To promote the release of the brand-new recipe book from Chef Gregory Cohen, Nutella: 60 Classic Recipes, Premier was briefed on an influencer marketing campaign.
We managed the BBC/HBO Max launch campaign for The Girl Before on behalf of production company 42, establishing the show as a must-watch tv thriller.
The Girl Before
In the month of November, we led the PR for a campaign highlighting the male mental health crisis, honouring the men lost to suicide in 2020.
Premier oversees UK PR strategy for KRAFTON, the publisher of PUBG Battlegrounds which has recently gone free to play.
Krafton – PUBG
Premier created ART OF LONDON, a season of free, socially distanced public art and culture events, transforming the West-End into an interactive gallery without walls.
Art of London
For the Warner Bros game Back 4 Blood, Premier co-ordinated livestreams with top gaming content creators and talent in the UK and Ireland to promote the game during its beta and launch phases
Warner Bros - Back 4 Blood
For client HBO/Netflix, Premier created an influencer-led campaign to launch the new My Little Pony film to UK audiences.
My Little Pony at the National Gallery
Premier oversees media and influencer relations in UK and US agency for Bungie.
Bungie - Destiny 2: Witch Queen/Season 16
Premier are proud to have once again worked with We Are UK Film on their Virtual Pavilion for this year’s Cannes Marché du Film Festival.
UK Film Centre Virtual Pavilion at Cannes Film Festival 2021
Premier’s in house digital team designed and developed a new website for Finding Rhythms, a music charity that delivers collaborative music-making courses in prisons, in the community, in schools and online.
Premier has been working with the City of London Corporation to launch a new initiative inviting Londoners to see the City in a new light post-lockdown.
City of London Corporation - Picture The City
Premier worked on a PR and socials ad campaign for The Queen Pod, a podcast described as the ‘official one-stop shop for everything related to the world's greatest rock band.
The Queen Pod
Nomadland was released in UK cinemas on May 17th marking the end of a long journey for the Film Team which began with the global launch of the film at the Venice Film Festival last September.
The television team were briefed by Little Door Productions to provide a strategic TX press and photography campaign for their debut drama commission, The Pact for the BBC.
The Pact. Little Door Productions for BBC Wales and BBC One
Premier’s Creative team designed and developed a new website for Delfont Mackintosh Theatres, who operate eight of the most prestigious theatres in London's West End.
Delfont Mackintosh Theatres
To coincide with the last six weeks of the Premier League season, Sky commissioned a brand new chat show called Redknapp’s Big Night Out hosted by ex-footballer and pundit Jamie Redknapp.
Redknapp’s Big Night Out for Sky One
Premier’s in house digital team designed and developed a new website for Mark Rubinstein Ltd, an established theatre producing and general managing company working in the West End and on tour both nationally and internationally.
Mark Rubinstein Ltd
Teams across Premier joined together to deliver the 2021 Legends of Rugby Dinner in an online environment.
2021 Legends of Rugby Dinner
The television team has been working with Red Planet Pictures on the BBC One ratings-hit Death in Paradise for many years.
Death in Paradise. Red Planet Pictures for BBC One
The year got off to a flying start with the campaign for Premier client Sam Mendes' epic film 1917.