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Koch Media – The A500 Mini

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Premier worked with Koch Media on THE A500 Mini, a remake of the retro games console Amiga 500, securing reviews across gaming, consumer, tech and national press; interviews with the makers across consumer and specialist media and competitions.

Premier produced a bespoke mailer themed to reignite love for the 80’s was sent to key celebrities, content creators and press to celebrate release, delivering earned content to an audience of 1M and included 43x posts across Twitter, Instagram and TikTok.